About this website

This website is my blog about my measurement and data projects. This is the stuff I tinker with in my free time.

About me

Hi! My name is Wouter Nieuwerth. But you probably already guessed this based on the fact that you’re visiting wouternieuwerth.nl.

I work at Adwise – Your Digital Brain as Head of Data & Analytics and as Senior Advertising & Analytics Consultant. This means I try to divide my time between measurement and SEA. You can read more about my professional career on my LinkedIn profile.

In my spare time, you can see me running, playing bass guitar, making photo’s or messing around with some digital project (such as this website). I’d also like to mention my band Paper Motion because we’re awesome.

We won at the Dutch Search Awards!